20 October 2026
Since it launched, xsp.one has helped you build the page: a landing page generated by AI from a brief, which tests its variants and keeps what converts. That left the question every advertiser asks next: how do you bring the right people to it?
From today, xsp.one answers that too. From your account, you can launch an advertising campaign in SmartXSP premium formats and follow it all the way to the leads it brings you.
One URL, one page, one campaign, real leads
The idea fits in one line. You give us an address: your website, an offer or an xsp.one page. You pick a goal, a country and a budget. xsp.one drafts the ad from your website (headline, copy, visual, button), shows it to you in every format on a real page, buys the media and measures the result.
The page is optional. But if your campaign points to an xsp.one page, you see the whole journey with nothing to install: the impression, the visit, then the contact request, linked to the campaign that prompted it.
Why premium formats
A standard banner blends into the page, and people have learned not to see it. SmartXSP formats (SmartNative, SmartPulse, SmartCover, SmartRead, SmartSolar) were designed to be seen: they unfold as the reader scrolls, sit within the reading flow or take over the screen for the length of a message.
That choice has a trade-off, and we would rather say so. A format that extends beyond the ad slot only renders well on websites qualified one by one. So we open premium formats country by country. France, Belgium, Luxembourg and Switzerland are open; Germany, Spain and the Netherlands are opening; elsewhere, we offer formats that stay within their frame, such as Display.
A price you can understand
The price of a campaign is your budget. It is prepaid by card, from €{{campaign_min_budget}} excl. VAT, and it covers everything: media, platform, ad preparation and measurement. No subscription, no set-up fee, no commission waiting to be discovered on the invoice.
Delivery stops when the budget is reached or on the end date. Whatever was not spent comes back to your account as credit for your next campaign. If you would rather have a refund, just ask: we never do it automatically, always at your request.
A person reviews your first campaign
All xsp.one campaigns are bought on Display & Video 360, Google's buying platform, under a single advertiser account. That is what lets us buy on your behalf without you having to open an advertising account. It is also why we stay vigilant: a single misleading ad would penalise every advertiser.
So the first campaign of every account is reviewed by a person before anything is delivered, within {{campaign_review_hours}} business hours: the ad, the destination, the country. If we turn it down, we tell you why, and your budget stays on your balance. Once that first campaign is approved, the next ones go live without waiting. Some categories remain excluded, including gambling, spirits, medicines and political advertising.
A receipt, not a promise
Before you pay, you see an estimate: a range of impressions, reach and attention, based on recent campaigns in the same format. It is not a promise, and we present it as such.
During the campaign, you follow what SmartXSP actually measures: impressions, viewable impressions, attention seconds, clicks and leads. And every campaign has its attention receipt, a public page with no personal data that sums up what was served and measured. You can pass it on to your management or your client with a simple link.
Getting started
Create your account, describe your campaign and see the ad before you pay. Want to see what our formats look like first? Give us your website address and we will show them to you in context.